Influencers have become Kings and Queens of the Internet. Every business, from luxurious brands, like Gucci and Balenciaga, to small local companies, believes in the unconditional power of bloggers when it concerns advertising and attracting new customers.

Actually, anyone can hardly debate it. Like it or not, influencers are now a part of our everyday life. Probably, you can’t get accustomed to the fact that you need to turn for their help in promoting your brand. However, almost no one trusted Mr. Zuckerberg with his “The Facebook” stuff back in 2004.

There are about 500,000 influencers only on Instagram. They promote your products and you get a lot from their ads. By the way you can get even more with residing their content. For example, you can take video and photos and create your own ads with influencers’ content with the help of Perfomante team. We will make short inspiring and engaging videos to promote your product even more effectively.

So, you might be wondering how to choose the best influencers? And where to search for them in general? 

Don’t worry, we got you covered. Here are some influencer marketing platforms if you want to make your own research. If you just want to outsource all these influencer things, we offer you to take a look at some influencer’s agencies. Let’s go!

6 Influencer Marketing Platforms

Influence.co

Influence.co is one of the most well-known platforms for the global influencer marketing community. It helps to create a professional presence for brands and engage clients with eye-catching content.

influencer platform influence.co

There is a subscription for the service. It will cost you $4 per month, not a fortune, right?:) However, the price for an influencer’s content totally depends on you and your needs. You can find bloggers who will collaborate with you just for your product. However, the majority, especially with a wide reach, work for the money. 

The platform allows you to find an influencer in any region of our planet. Also, you can set the minimum criteria for the bloggers. 

There is a great feature that you can search for bloggers in specific domains, like fashion or sport.

Famebit

It’s the Youtube-oriented platform. However, you can find influencers on other platforms, such as Instagram or Twitter, as well.

The platform doesn’t charge anything for its services — you just need to create the ad campaign and choose the best creators that apply to it. Moreover, you only pay an influencer if you’re satisfied with the result of the content crafted. 

So, it might be a good start for you if you don’t have a big marketing budget.

influencer platform fame bit

Influencity

Influencity can be considered as one of the most comprehensive influencer marketing programs in existence.

Inside the platform, you can search for influencers, analyze and organize them in groups. Also, if you’re a master marketer you can use a ROI forecasting feature. 

There is a possibility to match up influencers and your audience based on the products they love.

influencer platform influencity

There are more than 55 million influencers on the platform — you’ll definitely find someone special for your brand.

The pricing starts at $98.00 per month which makes it quite expensive for small businesses. They offer 4 psubscription plans: basic, professional, business and enterprise.

SocialBakers

This online service offers end-to-end influencer marketing success. The platform is ideal for tech-geeks — there is an AI algorithm that helps to find the best influencers matching your criteria and your social media profile. 

You’re able to choose influencers by the hashtags they use, their mentions or past collaborations they did. Socialbakers help to track fake performance trends and anomalies to prevent fraud. 

influencer platform socialbakers

The pricing for Socialbakers starts at $20.00. Not very expensive to boost your sales, just admit it.

Upfluence

It’s another platform to find your perfect influencer match. It positions itself as a platform connecting e-commerce businesses with relevant bloggers.

With the help of Upfluence, you can identify your organic influencers or those who already like your products within TikTok, Twitch, YouTube, Instagram, Facebook and Twitter. Authentic ambassadors are the best ones, believe us! 

influencer platform upfluence

Also, you can turn your customers into your brand advocates. It’s a smart option for your marketing strategy. 

Upfluence offers 4 subscription plans: Startup, Small business, Professional, Enterprise. They sell annual licenses, so it might be quite expensive for you to pay the whole sum at once. For instance, a Small Business plan costs $950 per month. Not a cheap service, we’d say. 

Stellar

It’s another comprehensive toolbox that helps to find the right influencers, manage collaborations and analyze ad campaigns.

They have their proprietary technology Stellar Intelligence that gives valuable analytics on influencers and their campaigns.

Moreover, they have their own agency, so you can sit back and relax. They will do everything for you — just brief them with your potential ideal influencer. 

influencer platform stellar

Pricing: all starts from €79 per month but can go to any number you can imagine. The price you pay depends on the modules you choose — influencers, reports, projects and discovery.

6 Great Influencer Marketing Agencies

If you don’t want to spend your own precious time for influencer research, you can go with the agency option. They will do all the work needed. 

MediaKix

It’s a full-service influencer marketing agency. They claim to work with world-class brands and top influencers to produce impactful social media ad campaigns.

influencer platform mediakix

The MediaKix team works with Instagram and Youtube influencers.

Best case studies:
Hallmark, “Walking dead”, SONY, LG, Wargaming

Locations: it’s an international company and there are influencers from different countries in their portfolio.

Zorka.mobi

It’s an influencer and performance agency creating stories that you’ll never skip.

They work on any platform and with any influencers. Also, they have their unique performance tracking system to ensure campaign success.

influencer platform zorkamobi

Best case studies:
Wargaming, Aliexpress, Uber, WeWork, Yandex, Mail.ru.

Location:
They work with influencers all over the world. Zorka.mobi has cases working with creators from Japan to Russia.

SugarFree Agency

SugarFree agency works to ensure proactive and real-time communication via data-driven influencer campaigns. It’s a cool fact that they helped to make TikTok popular in  the Western world. Influencer marketing agency assisted an influencer social media, nice job!

influencer platform Sugarfree

Best case studies:
Airbnb, TikTok, Gillette

Locations: it’s an international company and there are influencers from different countries in their portfolio.

IMA

It’s one of the full-service agencies for brands. They make it possible to communicate effectively through the world’s most influential bloggers, vloggers, and social media influencers.

They have their in-house platform for tracking ad campaigns and optimising them when and if it’s needed.

influencer agency IMA

Best case studies:
Philips, NIVEA, Samsung, Unicef, ChupaChups

Locations: They work with influencers from all corners of the globe. It allows implementing both global strategies and hyper local marketing strategies.

FanBytes

FanBytes is both a marketing platform and agency.

Its mission is to win the hearts and minds of the Generation Z. Content is created by people aged 13-23 for the same age category. They are ready to share their influencer marketing insights and social media expertise to deliver the best results for your brand.

influencer platform fanbytes

They have two influencer networks: 

1. With exclusive contract  bytesizedtalent.com;
2. With 600+ influencers to work on a non-exclusive basis.

They can provide you with influencers from 7 countries: UK, US, Canada, Australia, France, Germany and Norway.

Best case studies:
Warner Music, Deezer, Hayu, Mortal Kombat, Candy Crush

Pricing: according to the info on the web, Fanbytes does not charge any subscription fees but works with companies on a per-campaign basis. The minimum rate is £3000.

Locations: they work with influencers from 7 countries: UK, US, Canada, Australia, France, Germany and Norway.

InfluencEye

InfluencEye is an AI-powered influencer marketing platform and API. 

With InfluencEye, you can kill two birds with one stone – find influencers and analyze their overall performance and activity on Instagram, YouTube, Twitter, and Twitch. By the way, TikTok API is on the way! The platform is going to make a big release at the end of May.

influencer platform influeneye

With the help of the platform, you can unlock the benefits of near real-time statistics and audience analysis, broad sentiment analysis of comments and posts, and fraud detection. 

Also, you can run, monitor, and evaluate multiple influencer campaigns at the same time. Get better insights from the campaign analysis and use them to reshape your business strategy. 

Best case studies: Wargaming, MediaCube, Vondel, ARTOX

Pricing: Full 7-day access starts from $49. Subscription plans start from $149 per month. 

API package includes:

  • influencer search from $2 for 1,000 search results
  • analytics for $0.2 for a profile
  • post monitoring from $1 for monitoring posts of one account

Locations: Worldwide with clients mainly in the USA, EU, Middle East.

Influencers help to drive brand awareness and build buzz around your product. Don’t ignore bloggers. Make them your best friends and you will rock the social media universe!

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